Michailidis Sons

Michailidis Sons is a Thessaloniki-based factory specializing in sheet metal, iron, and laser cutting, with over 30 years of expertise. The task was to modernize its visual identity, blending trustworthiness with a contemporary European style. The redesign uses the Bauhaus-inspired industrial aesthetic to convey the company’s diligence and collective spirit. The “M” symbolizes both the brand’s initial and the form of sheet metal, while AeonikPro typography enhances the modern and industrial feel.